{"title":"Firewire","description":"South Coast carries the largest collection of the latest Firewire surfboard models in Pacific Beach and Ocean Beach.","products":[{"product_id":"firewire-2-1-machado-flat-traction-pad","title":"Firewire 2+1 Machado Flat Traction Pad","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eBLOOM is a high-performance flexible foam made from algae biomass harvested from freshwater sources throughout the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eOne pad for every board. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eThe two plus one can either be a two-piece flat pad or a three-piece flat pad, depending on how wide of a flat pad you want.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eInspired by the wide tails on Rob Machado’s more grovely board models, this pad works well on shapes like Rob’s Moonbeam or even wider tails like Dan Mann’s Chumlee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eDesigned with square tread, it enables board feel with   extreme sensitivity; a favorite tread for surfers who haven’t traditionally loved traction.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"BLACK \/. CHARCOAL","offer_id":40868826578996,"sku":"89711","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/products\/machado-21-flat-traction-396058_1080x_06ecd3e0-8aec-478d-b655-b669cf8a6269.jpg?v=1753897567"},{"product_id":"firewire-4-piece-machado-go-fish-traction-pad","title":"Firewire 4 Piece Machado Go Fish Traction Pad","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eBLOOM is a high-performance flexible foam made from algae biomass harvested from freshwater sources throughout the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eOne pad for every board. \u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eThe two plus one can either be a two-piece flat pad or a three-piece flat pad, depending on how wide of a flat pad you want.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eInspired by the wide tails on Rob Machado’s more grovely board models, this pad works well on shapes like Rob’s Moonbeam or even wider tails like Dan Mann’s Chumlee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"BasicParagraph\"\u003e\u003cspan lang=\"EN-US\"\u003eDesigned with square tread, it enables board feel with   extreme sensitivity; a favorite tread for surfers who haven’t traditionally loved traction.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"BLACK","offer_id":40868831658036,"sku":"89713","price":52.0,"currency_code":"USD","in_stock":true},{"title":"CHARCOAL","offer_id":40868834115636,"sku":"89714","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/products\/machado-go-pad-fishtail-traction-344245_1080x_e55b24ec-16ef-4973-b7a6-4beee90a9f43.jpg?v=1753897565"},{"product_id":"firewire-3-piece-slater-designs-traction-pad","title":"Firewire 3 Piece Slater Designs Traction Pad","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan\u003eBLOOM is a high-performance flexible foam made from algae biomass harvested from freshwater sources throughout the world.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eOur newest approach to back foot traction.\u003c\/p\u003e\n\u003cp\u003eKelly asked for an additional ‘cutaway’ on the arch. And our audience on Instagram asked for an arch pad with square tread.\u003c\/p\u003e\n\u003cp\u003eCutaway sections in the back third of the pad are placed for tight angles off the bottom. And circular and parallel cutaways in the first two thirds are placed for pumping with foot further forward.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"BLACK","offer_id":40868846534708,"sku":"43532","price":52.0,"currency_code":"USD","in_stock":true},{"title":"GREY","offer_id":40868846567476,"sku":"43531","price":52.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/products\/sd-3-piece-arch-traction-614555_1080x_d2d7e527-3d10-4eac-8333-5db20a2421e3.jpg?v=1753897564"},{"product_id":"firewire-action-5-piece-slater-designs-traction-pad","title":"Firewire Action 5 Piece Slater Designs Traction Pad","description":"\u003cmeta charset=\"UTF-8\"\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe Action Pad gives you Kelly’s favorite arch, and a picture of his favorite dog, too. You’ll see the elements he designed himself immediately: he chopped a ‘ V ‘ into the tail kick to prevent your leash from catching in the middle. He also slit the arch, too. You’ll feel it quickly, that the arch support is just as wide as the arch support on our 3 and 5 - piece arch pads, but it’s lower. It’s the exact feel that Kelly was chasing when previously cutting trenches into his arch support earlier this year. And the square grooved edges on either side of the parallel slits give you a ‘hooked in’ feeling that other arch supports don’t. The Action Pad also gives you options; the choice to ride either a longer pad or a shorter pad, depending on how you chose to lengthen the the side pieces away from each other, or closer to each other. The Action Pad lastly lets you see what Kelly sees everyday - Action the Dog, an unexpected surprise for your customers who buy the Action Pad.   The 5 Piece Action Pad This traction pad provides the necessary grip to push hard through hacks and increase speed and drive through every turn. The cutouts also create a closer connection to the board, giving the rider complete control. 12.65” W x 13.5” H5 Piece padDiamond treadCenter Arch3M adhesive backing\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"BLACK \/ BLUE","offer_id":40868859510836,"sku":"132476","price":52.0,"currency_code":"USD","in_stock":false},{"title":"BLACK \/ GREY","offer_id":40868862558260,"sku":"180137","price":52.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/products\/sd-5-piece-action-pad-682413_1080x_jpg.webp?v=1753897561"},{"product_id":"firewire-stu-kenson-twinzer-fin-set","title":"Firewire Stu Kenson Twinzer Fin Set","description":"\u003cp\u003eThe Stu Kenson Twinzer Fin Set is designed specifically for the all-new Taylor Jensen Twinzer in Helium Technology\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eRenowned San Diegan shaper, Stu Kenson says:\u003c\/p\u003e\n\u003cp\u003e\"This has been my go-to Twinzer setup for quite some time. Clean, balanced curves, just the perfect blend of fin base, rake, area and the front canard fin just the right size to complement working together with the rear fins. I use it on everything from sub 6'0\" fishes and shortboards, step-ups, midlengths, and longboards. No gimmicks here.\"\u003c\/p\u003e\n\u003cp\u003eSingle Tab variants are compatible with Futures' fin system.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Firewire","offers":[{"title":"Single Tab \/ Black \/ Green","offer_id":45826507407412,"sku":"43442","price":140.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Twinzer_2v2_Fins.webp?v=1753894800"},{"product_id":"firewire-special-t-93-surfboard","title":"Firewire Special T 9'3\" Surfboard","description":"\u003cp\u003e\u003cstrong\u003eDimensions 9'3\" x 22 3\/4\" x3\" x 73.5L\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e\u003cbr\u003eDann Mann on the Special T, “despite his preference for high performance longboarding, Taylor is an accomplished noserider so he wanted his Firewire models to include a design more suited to traditional longboarding. I’ve personally always enjoyed the stylish nature of the ‘old school’ and in particular, riding an original Phil Edwards board that my dad has.\"\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDan continued, “After a ton of input from Taylor combined with my own experience, we developed The Special T. The rails have a soft 50\/50 curve, along with a scoop nose concave and extra tail flip. We also relaxed the nose entry rocker to enhance tip riding, allowing riders maximum glide and trim with ease.\"\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"9'3\" \/ SINGLE FIN","offer_id":45911867031604,"sku":"43545","price":1390.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/SPEACIALT_F.webp?v=1753894623"},{"product_id":"firewire-special-t-90-surfboard","title":"Firewire Special T 9'0\" Surfboard","description":"\u003cp\u003e\u003cstrong\u003eDimensions 9'0\" x 22 3\/4 x 3 x 71.3L\u003c\/strong\u003e\u003cbr\u003e\u003cspan\u003e\u003cbr\u003eDann Mann on the Special T, “despite his preference for high performance longboarding, Taylor is an accomplished noserider so he wanted his Firewire models to include a design more suited to traditional longboarding. I’ve personally always enjoyed the stylish nature of the ‘old school’ and in particular, riding an original Phil Edwards board that my dad has.\"\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eDan continued, “After a ton of input from Taylor combined with my own experience, we developed The Special T. The rails have a soft 50\/50 curve, along with a scoop nose concave and extra tail flip. We also relaxed the nose entry rocker to enhance tip riding, allowing riders maximum glide and trim with ease.\"\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"9'0\" \/ SINGLE FIN","offer_id":45914584383540,"sku":"43542","price":1390.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/SPEACIALT_F.webp?v=1753894623"},{"product_id":"firewire-frk-swallow-60-surfboard","title":"Firewire FRK Swallow 6'0\" Surfboard","description":"\u003cp\u003e\u003cstrong\u003eDimensions:  6'0 X 19 3\/8\" x 2 11\/16\" x 33.25L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eMeet the newest addition to the FRK quiver. Crafted to unlock performance in waves 5' and under, Dan Mann designed the FRK Swallow to be more versatile in its performance characteristics than any other FRK shape that came before it.\u003c\/p\u003e\n\u003cp\u003eIn addition to the new swallow tail design, Dan placed an emphasis on better distributing the volume directly between the surfer's stance and worked with Kelly to amplify the effect of the outline in the back third of the board against all-new rocker curves - both down the shape's centerline and on its rails. By specifically perfecting the curve at the board's center when compared with the curve at the rails, the FRK Swallow excels at creating speed in flat, sticky sections, without sacrificing on-rail performance.\u003c\/p\u003e\n\u003cp\u003eAmongst the Slater Designs team, the unanimous feedback has been that the FRK Swallow feels better during downcarves and in fin releases than any other Slater Designs shape.\u003c\/p\u003e\n\u003cp\u003eDesigned to be surfed 2\" shorter than the FRK and 1\" shorter than the FRK+. Recommended to pair with our Endorfins KS1 Fin Set for best performance.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'0\"","offer_id":45916814377012,"sku":"39885","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/FRKSwallow_F.webp?v=1753894606"},{"product_id":"firewire-the-gem-88-surfboard-1","title":"Firewire The Gem 8'8\" Surfboard","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 8'8\" x 22 x 2 7\/8 x 60.7L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThe Gem is a collaboration between Dan Mann and 3x World Longboard Champion, Taylor Jensen.\u003c\/p\u003e\n\u003cp\u003eEarlier this year Taylor asked Dan to consider a ‘one board in the trunk’ option for longboarders who want both trim and turns - he was essentially asking Dan for a design that would land somewhere between his TJ Pro and his TJ Everyday.\u003c\/p\u003e\n\u003cp\u003eDan’s response was an intriguing intersection of shortboard style concaves with a longboard style outline and the same fin placements that Taylor likes in all his boards.\u003c\/p\u003e\n\u003cp\u003eHe and Taylor decided to call this model The Gem because of how valuable it is - a one board quiver for 9 foot plus boardriders that can trim on the nose as easily as it can carve on rail.\u003c\/p\u003e\n\u003cp\u003eThe diamond tail isn’t a coincidence. It’s a Gem.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Firewire","offers":[{"title":"8'8\"","offer_id":46962183536692,"sku":"50766","price":1300.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TheGem_F.webp?v=1753894614"},{"product_id":"firewire-seaside-56-surfboard","title":"Firewire Seaside 5'6\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 5'6\" x 21 1\/4 x 2 1\/2 x 32.7L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRob Machado on the Seaside, \"just evolving the Go Fish to something new, really. The Go Fish goes fast and feels skatey and loose and I love it, and riding it for a couple years made me want to feel more high performance - more carves, tighter turns. So the Seaside is about refining… less area in the tail, narrowing the tips of the swallow, creating more curve and narrowing the nose. All elements for ripping while the Go Fish stays cruisey and fun.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Seaside is quad only, why?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"I decided that if i was going to make a quad I would make a quad that’s strictly a quad ... Design the concaves and bottom contours around that. I actually redesigned my entire concave setup that I’ve been using on the Moonbeam and Go Fish, and did it with the quad setup in mind so that it all works together.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy name this shape after your home break, Seaside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"Naming surfboards might be the hardest thing to do on the planet [laughing]. It’s just the perfect little stick when I surf my home spot, Seaside.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy is the Seaside built in Helium?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"The first one I made for Tahiti was LFT and I was riding it in 6 foot tubes. But most everyone surfs a shape like the Seaside at beach breaks and little point breaks, so we made it in Helium because it’s really light, very responsive, really flexy with a softer feel and very durable. It’s the best option for a shape like the Seaside in smaller, weaker waves, I think.\"\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'6\"","offer_id":46962194382900,"sku":"55640","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Seaside_5_11_F.webp?v=1753894944"},{"product_id":"firewire-mashup-58-surfboard-7","title":"Firewire Mashup 5'8\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 5'8\u003c\/span\u003e\u003c\/strong\u003e\u003cspan data-mce-fragment=\"1\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRob Machado and Dan Mann have created the Mashup: A melding of each of their most popular designs; the Seaside and the Spitfire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBoth board designers have spent time mixing and matching their favorite elements of each shape, and they’ve landed at something that goes fast in weak waves as well as a Seaside, and also drives vertically in good waves as well as the Spitfire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe Mashup is the ultimate groveler. And the ultimate everyday board as well.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eBuilt in Helium Technology, it’s one of our absolute \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003efavorite boards for 2022.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'8\"","offer_id":46962199429172,"sku":"48694","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Mashup_6_0_F_3eab6d23-0f8f-4679-b84a-366075ca259f.webp?v=1753897224"},{"product_id":"firewire-taylor-jensen-hull-rider-96-surfboard","title":"Firewire Taylor Jensen Hull Rider 9'6 Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions: 9'6 x 23 1\/2 x 3 1\/8 x 80.6L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eEasy to ride, easy to paddle, and super fun. The TJ Hull Rider is an all-around longboard with incredible stability and a gentle hull bottom. The shape features a teardrop concave cut into the nose for added lift while nose riding and less swing weight through turns. Its flatter entry rocker means paddling power is maximized, letting you glide into waves from way out the back. The board's rocker provides fast, effortless high line speed down the line combined with the gentle hull bottom, you feel connected and in control of everything. The shape's downturned rail and hard edge add to the speed and performance, allowing you to roll that hull over onto a hard rail with a smooth gliding feel. The TJ Hull Rider is all about the the sensation the board gives you under your feet, and this board lets you do the type of surfing that just feels good.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Firewire","offers":[{"title":"9'6\"","offer_id":46962277285940,"sku":"112375","price":1450.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Hull_Rider_D_9-6_F.webp?v=1752597782"},{"product_id":"firewire-dominator-pro-510-surfboard","title":"Firewire Dominator Pro 5'10\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 5'10\" x 19.5 x 2 7\/16 x 30.1L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'10\"","offer_id":47003171258420,"sku":"1997","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-dominator-pro-511-surfboard","title":"Firewire Dominator Pro 5'11\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 5'11\" x 19 3\/4 x 2 1\/2 x 31.7L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'11\"","offer_id":47003171946548,"sku":"1995","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-dominator-pro-60-surfboard","title":"Firewire Dominator Pro 6'0\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 6'0\" x 20 x 2.56 x 33.3L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'0\"","offer_id":47003173683252,"sku":"1998","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-dominator-pro-62-surfboard","title":"Firewire Dominator Pro 6'2\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 6'2\" x 20 1\/4 x 2 5\/8 x 35.4L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'2\"","offer_id":47003175387188,"sku":"1996","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-groove-60-surfboard","title":"Firewire Groove 6'0\" Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions : 6'0 x 20 3\/8 x 2 5\/8 x 37.2L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e“The Groove’s rocker and tail template bring this shape back into the world of being able to come square off the bottom and go square off the lip, what everyone calls ‘high-performance surfing,'” Firewire continued. “Rob added in more rocker than his typical shapes, with a tail rocker that puts you tight in the pocket and elevated nose rocker to help you come down tight off the lip without catching your nose.”\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'0\"","offer_id":47045580128308,"sku":"112420","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/RM_Groove_NS_H_D.png?v=1753894635"},{"product_id":"firewire-tj-twinzer-surfboard-73","title":"Firewire TJ Twinzer Surfboard 7'2","description":"\u003cp\u003e\u003cstrong\u003eDimensions: \u003cspan\u003e7'2\" X 21 7\/8 X 2 15\/16 X 51.3\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eFirewire Twinzer Surfboard\u003c\/strong\u003e\u003cbr\u003eExperience the innovative TJ Twinzer by Stu Kenson and Firewire - a masterful blend of speed and control. Built upon decades of refinement and expertise, this board represents the evolution of twinzer design excellence. Crafted for surfers who demand both speed and precision, the TJ Twinzer delivers exceptional performance across various wave conditions.\u003c\/p\u003e\n\u003cp\u003eFull-outline design with round pin tail\u003cbr\u003eUnique quad fin \"Twinzer\" setup\u003cbr\u003eTwin-fin speed with enhanced stability\u003cbr\u003eAvailable in sizes 6'8\" to 7'2\"\u003cbr\u003eBuilt with premium Helium technology\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'2","offer_id":47084771999796,"sku":"43483","price":1040.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Twinzer_H_D_F.webp?v=1753894831"},{"product_id":"firewire-groove-510-surfboard","title":"Firewire Groove 5'10\" Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions : 5'10 x 20 1\/8 x 2 1\/2 x 34L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e“The Groove’s rocker and tail template bring this shape back into the world of being able to come square off the bottom and go square off the lip, what everyone calls ‘high-performance surfing,'” Firewire continued. “Rob added in more rocker than his typical shapes, with a tail rocker that puts you tight in the pocket and elevated nose rocker to help you come down tight off the lip without catching your nose.”\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'10\"","offer_id":47085093552180,"sku":"52674","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/RM_Groove_NS_H_D.png?v=1753894635"},{"product_id":"firewire-groove-62-surfboard","title":"Firewire Groove 6'2\" Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions : 6'2 x 20 5\/8 x 2 3\/4 x 40.5L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e“The Groove’s rocker and tail template bring this shape back into the world of being able to come square off the bottom and go square off the lip, what everyone calls ‘high-performance surfing,'” Firewire continued. “Rob added in more rocker than his typical shapes, with a tail rocker that puts you tight in the pocket and elevated nose rocker to help you come down tight off the lip without catching your nose.”\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'2\"","offer_id":47159947984948,"sku":"52675","price":915.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/RM_Groove_NS_H_D.png?v=1753894635"},{"product_id":"firewire-groove-58-surfboard","title":"Firewire Groove 5'8\" Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions : 5'8 x 19 3\/4 x 2 3\/8 x 31.1L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e“The Groove’s rocker and tail template bring this shape back into the world of being able to come square off the bottom and go square off the lip, what everyone calls ‘high-performance surfing,'” Firewire continued. “Rob added in more rocker than his typical shapes, with a tail rocker that puts you tight in the pocket and elevated nose rocker to help you come down tight off the lip without catching your nose.”\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'8\"","offer_id":47159963385908,"sku":"52650","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/RM_Groove_NS_H_D.png?v=1753894635"},{"product_id":"firewire-boss-up-surfboard-75","title":"Firewire Boss Up Surfboard 7'4\"","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDimensions: 7'4\" x \u003cspan\u003e20 7\/16 X 3 1\/16 X 48.4L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWho \u003c\/strong\u003e- The Firewire Boss Up is the board you would travel with if you could only bring one board with you. Your one board quiver with maximum performance in a purely versatile package. Any single surfer can ride the Boss Up in a variety of sizes. Dan Mann has been enjoying both the 6'8\" and the 7'0\", while Kelly, Shane Dorian and Kevin Schulz have stayed on the 6'8\", and Michel has been riding the 6'10\". We recommend riding this around 13 liters more in volume than your standard shortboard. The increased volume means paddle power is incredible, but doesn't compromise performance. Perfect for everyone from beginner to advanced surfers!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat\u003c\/strong\u003e - Meet Kelly Slater's first-ever performance mid length, the Boss Up. The Boss Up is the bigger brother of the S Boss. This utility mid length is the most well-rounded and versatile shape in the Slater Designs range, designed by Dan Mann.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhen \u003c\/strong\u003e- The shape was designed to work well in both weak waves as well as heavier conditions - it can cruise across flat wave faces while also shoot through cavernous overhead tubes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'4\" \/ Futures","offer_id":47159992549428,"sku":"43489","price":1040.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Boss_Up_7_4_Wht_F.webp?v=1753895152"},{"product_id":"firewire-boss-up-surfboard-610","title":"Firewire Boss Up Surfboard 6'10\"","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDimensions: 6'10\" x \u003cspan\u003e20 3\/8 X 2 15\/16 X 43L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWho \u003c\/strong\u003e- The Firewire Boss Up is the board you would travel with if you could only bring one board with you. Your one board quiver with maximum performance in a purely versatile package. Any single surfer can ride the Boss Up in a variety of sizes. Dan Mann has been enjoying both the 6'8\" and the 7'0\", while Kelly, Shane Dorian and Kevin Schulz have stayed on the 6'8\", and Michel has been riding the 6'10\". We recommend riding this around 13 liters more in volume than your standard shortboard. The increased volume means paddle power is incredible, but doesn't compromise performance. Perfect for everyone from beginner to advanced surfers!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat\u003c\/strong\u003e - Meet Kelly Slater's first-ever performance mid length, the Boss Up. The Boss Up is the bigger brother of the S Boss. 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The TJ Pro Mid is a fast-paddling, easy-riding performance midlength designed for all skill levels, based on his TJ Pro performance longboard model. Whether your looking to step down off a longboard or step up into more volume for smaller days, the TJ Pro Mid is a versatile performance shape that has something for everyone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe TJ Pro Mid has a flat rocker profile with slight kick at the tip, allowing faster paddling power and steeper drops. The relatively flat bottom up front blends into a double concave under your feet and the rails transition from neutral round forward to a tucked hard edge through the tail. That combination leaves you with a feeling of improved stability, enhanced control and effortless performance. Drive through turns and float over flat sections without a second thought - you haven't felt on-rail drive until you've ridden a board 7 foot or over.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBuilt with 5 fin boxes, this board has the versatility to be ridden as a Two Plus One, Quad or Single fin, giving you the plenty of options to set up your board for the conditions on the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePair with our all-new Firewire Velox Fin Set as a Quad for best performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'2\" \/ Futures","offer_id":47160049795124,"sku":"52583","price":1255.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Pro_Mid_F.webp?v=1753894489"},{"product_id":"firewire-spaceship-surfboard-511","title":"Firewire Spaceship Surfboard 5'11\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'11 x 19 x 2 9\/16 x 28.7L\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eThe board ridden by the 11x World Champion during his memorable Kirra sessions in March 2024, meet the Spaceship by Mike Woo and Kelly Slater.\u003c\/p\u003e\n\u003cp\u003eA high performance model for good waves, the Spaceship represents decades of R\u0026amp;D by Mike Woo (@woosurfboards). Having previously shaped the Great White Twin for Kelly inspired by the outline of a Great White Shark, Mike and Kelly set out to craft a more conventional outline designed for hold in tubes, turns on rail, and hold in round wave faces from Canggu to Coolangatta.\u003c\/p\u003e\n\u003cp\u003eUnveiled in March 2024 during Kelly's historic sessions at Kirra, this is Kelly's favorite shape for good waves, especially reef passes, point breaks, and perfect beach breaks.\u003c\/p\u003e\n\u003cp\u003ePair with the all-new Endorfins KSR Fin Set for the best experience, Kelly prefers riding size Large in smaller waves and size Medium in bigger waves.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'11\" \/ FUTURES","offer_id":47328396902452,"sku":"112472","price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Spaceship_F.webp?v=1765295644"},{"product_id":"firewire-spaceship-surfboard-66","title":"Firewire Spaceship Surfboard 6'6\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 6'6\" x 20 3\/4 x 2 15\/16 x 40L\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003eThe board ridden by the 11x World Champion during his memorable Kirra sessions in March 2024, meet the Spaceship by Mike Woo and Kelly Slater.\u003c\/p\u003e\n\u003cp\u003eA high performance model for good waves, the Spaceship represents decades of R\u0026amp;D by Mike Woo (@woosurfboards). Having previously shaped the Great White Twin for Kelly inspired by the outline of a Great White Shark, Mike and Kelly set out to craft a more conventional outline designed for hold in tubes, turns on rail, and hold in round wave faces from Canggu to Coolangatta.\u003c\/p\u003e\n\u003cp\u003eUnveiled in March 2024 during Kelly's historic sessions at Kirra, this is Kelly's favorite shape for good waves, especially reef passes, point breaks, and perfect beach breaks.\u003c\/p\u003e\n\u003cp\u003ePair with the all-new Endorfins KSR Fin Set for the best experience, Kelly prefers riding size Large in smaller waves and size Medium in bigger waves.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"6'6\" \/ FUTURES","offer_id":47328400506932,"sku":"112476","price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Spaceship_F.webp?v=1765295644"},{"product_id":"firewire-mindcraft-surfboard-57","title":"Firewire Mindcraft Surfboard 5'7\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'7\" x 18 7\/8 x 2 7\/16 x 27.9L\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eIntroducing the Mindcraft designed by Kelly Slater and Daniel Thomson, a minimalist shape designed for pure function. Built in our patented I-Bolic 2.0 Technology, and grom sizes (5'2\" and under) built in our all-new G-Flex Technology.\u003c\/p\u003e\n\u003cp\u003eThe Mindcraft was designed to connect the surfer to their equipment like never before, a mind surfing experience from the minds of two visionaries. The outline was chosen for its minimalism and pure function,\u003cspan\u003e \u003c\/span\u003e\u003cem\u003e\"a seamless blend of straightened elliptical curves,\"\u003cspan\u003e \u003c\/span\u003e\u003c\/em\u003esays Daniel. The shape and design provide tons of speed and drive, with a feeling of pinpoint precision and the ability to turn on a dime - this board stays under your feet and goes where you want it to go.\u003c\/p\u003e\n\u003cp\u003eThe bottom contours are smoother, more continuous, and more subtle compared to Tomo's past models, offering plenty of speed and flow with a moderate performance rocker. There's a single to double concave that keeps the design engaged with the wave face while still offering lively response familiar to Tomo's other designs.\u003c\/p\u003e\n\u003cp\u003ePair with Kelly Slater's newest rake template, the Endorfins KSR as either a Quad or a Thruster, allowing for maximum versatility in waves 2-6 foot.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'7\" \/ FUTURES","offer_id":47480961040436,"sku":"112594","price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Mindcraft_IBolic_F.webp?v=1770401665"},{"product_id":"firewire-machado-cado-surfboard-66","title":"Firewire Machado Cado Surfboard 5'8\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'8\" x 21 1\/2 x 2 1\/2 x 34.4L\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet your new favorite summertime shape, designed by Rob Machado inspired by the outline of an avocado mixed with the DNA of a fish and the performance of a shortboard. Experience the joy of catching waves you'd previously not even consider trying to catch on the Machadocado with ease, this is Rob's most versatile squash tail yet. Whether you're an experienced surfer or just beginning, this shape will be your best friend on smaller days.\u003c\/p\u003e\n\u003cp\u003eDesigned by the California-based style icon, this board embodies Rob's extensive experience and passion for small wave surfing in California. The Machadocado is slightly wider and thicker than your standard shortboard, providing excellent stability and grovel-ability, while it's thinned out tail provides plenty of control and hold in rounder, more powerful waves. It's volume distribution favors fast wraps and quick speed generation in waves knee-high to overhead. The Thruster fin configuration allows you to ride as a Twin, a Twin with a trailer, or a Thruster, depending on your desired feeling.\u003c\/p\u003e\n\u003cp\u003eRecommended with the Machado 2 + 1 Fin Set for the best experience. This fin template was designed specifically for the Machadocado to enable tight turns and extreme control.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'8\" \/ FUTURES","offer_id":47504529883188,"sku":"112502","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/MachadoCado_F.webp?v=1753894617"},{"product_id":"firewire-machado-cado-surfboard-55","title":"Firewire Machado Cado Surfboard 5'5\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'5\u003cspan style=\"font-size: 0.875rem;\"\u003e\" x 20 7\/8\u003c\/span\u003e\u003c\/strong\u003e\u003cstrong style=\"font-size: 0.875rem;\"\u003e x 2 3\/8 x 30.5L\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003e\u003cspan style=\"font-size: 0.875rem;\"\u003eMeet your new favorite summertime shape, designed by Rob Machado inspired by the outline of an avocado mixed with the DNA of a fish and the performance of a shortboard. Experience the joy of catching waves you'd previously not even consider trying to catch on the Machadocado with ease, this is Rob's most versatile squash tail yet. Whether you're an experienced surfer or just beginning, this shape will be your best friend on smaller days.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eDesigned by the California-based style icon, this board embodies Rob's extensive experience and passion for small wave surfing in California. The Machadocado is slightly wider and thicker than your standard shortboard, providing excellent stability and grovel-ability, while it's thinned out tail provides plenty of control and hold in rounder, more powerful waves. It's volume distribution favors fast wraps and quick speed generation in waves knee-high to overhead. The Thruster fin configuration allows you to ride as a Twin, a Twin with a trailer, or a Thruster, depending on your desired feeling.\u003c\/p\u003e\n\u003cp\u003eRecommended with the Machado 2 + 1 Fin Set for the best experience. This fin template was designed specifically for the Machadocado to enable tight turns and extreme control.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'5\" \/ Futures","offer_id":47504530473012,"sku":"112494","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/MachadoCado_F.webp?v=1753894617"},{"product_id":"firewire-machado-cado-surfboard-513","title":"Firewire Machado Cado Surfboard 5'10\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'10\" x 21 5\/8\" x 2 11\/16\" 37.6L\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet your new favorite summertime shape, designed by Rob Machado inspired by the outline of an avocado mixed with the DNA of a fish and the performance of a shortboard. Experience the joy of catching waves you'd previously not even consider trying to catch on the Machadocado with ease, this is Rob's most versatile squash tail yet. Whether you're an experienced surfer or just beginning, this shape will be your best friend on smaller days.\u003c\/p\u003e\n\u003cp\u003eDesigned by the California-based style icon, this board embodies Rob's extensive experience and passion for small wave surfing in California. The Machadocado is slightly wider and thicker than your standard shortboard, providing excellent stability and grovel-ability, while it's thinned out tail provides plenty of control and hold in rounder, more powerful waves. It's volume distribution favors fast wraps and quick speed generation in waves knee-high to overhead. The Thruster fin configuration allows you to ride as a Twin, a Twin with a trailer, or a Thruster, depending on your desired feeling.\u003c\/p\u003e\n\u003cp\u003eRecommended with the Machado 2 + 1 Fin Set for the best experience. This fin template was designed specifically for the Machadocado to enable tight turns and extreme control.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'10\" \/ FUTURES","offer_id":47504533880884,"sku":"112501","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/MachadoCado_F.webp?v=1753894617"},{"product_id":"firewire-machado-cado-surfboard-67","title":"Firewire Machado Cado Surfboard 6'2\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 6'2\" x 22 5\/8 x 2 15\/16 x 47.1L \u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet your new favorite summertime shape, designed by Rob Machado inspired by the outline of an avocado mixed with the DNA of a fish and the performance of a shortboard. Experience the joy of catching waves you'd previously not even consider trying to catch on the Machadocado with ease, this is Rob's most versatile squash tail yet. Whether you're an experienced surfer or just beginning, this shape will be your best friend on smaller days.\u003c\/p\u003e\n\u003cp\u003eDesigned by the California-based style icon, this board embodies Rob's extensive experience and passion for small wave surfing in California. The Machadocado is slightly wider and thicker than your standard shortboard, providing excellent stability and grovel-ability, while it's thinned out tail provides plenty of control and hold in rounder, more powerful waves. It's volume distribution favors fast wraps and quick speed generation in waves knee-high to overhead. The Thruster fin configuration allows you to ride as a Twin, a Twin with a trailer, or a Thruster, depending on your desired feeling.\u003c\/p\u003e\n\u003cp\u003eRecommended with the Machado 2 + 1 Fin Set for the best experience. This fin template was designed specifically for the Machadocado to enable tight turns and extreme control.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"6'2\" \/ FUTURES","offer_id":47504536076340,"sku":"112495","price":915.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/MachadoCado_F.webp?v=1753894617"},{"product_id":"firewire-mashup-60-surfboard","title":"Firewire Mashup 6'0\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 6'0\" x 20 3\/8\" x 2 7\/8\" x 38.5 L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eTwo minds combined.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eRob Machado and Dan Mann have created the Mashup: A melding of each of their most popular designs; the Seaside and the Spitfire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eBoth board designers have spent time mixing and matching their favorite elements of each shape, and they’ve landed at something that goes fast in weak waves as well as a Seaside, and also drives vertically in good waves as well as the Spitfire.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003eThe Mashup is the ultimate groveler. And the ultimate everyday board as well.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e\u003cspan data-mce-fragment=\"1\"\u003e \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003eBuilt in Helium Technology, it’s one of our absolute \u003c\/span\u003e\u003cspan data-mce-fragment=\"1\"\u003efavorite boards for 2022.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'0\"","offer_id":47504547086388,"sku":"112520","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Mashup_6_0_F_3eab6d23-0f8f-4679-b84a-366075ca259f.webp?v=1753897224"},{"product_id":"firewire-groove-57-surfboard-1","title":"Firewire Groove 5'7\" Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions : 5'7\" x 19 1\/2 x 2 5\/16 x 29.2L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003e“The Groove’s rocker and tail template bring this shape back into the world of being able to come square off the bottom and go square off the lip, what everyone calls ‘high-performance surfing,'” Firewire continued. “Rob added in more rocker than his typical shapes, with a tail rocker that puts you tight in the pocket and elevated nose rocker to help you come down tight off the lip without catching your nose.”\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'7\"","offer_id":47507255722036,"sku":"112559","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/RM_Groove_NS_H_D.png?v=1753894635"},{"product_id":"firewire-boss-up-surfboard-73","title":"Firewire Boss Up Surfboard 7'2\"","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDimensions: 7'2\" x 20 1\/2 x 3 x 46.4L\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWho \u003c\/strong\u003e- The Firewire Boss Up is the board you would travel with if you could only bring one board with you. Your one board quiver with maximum performance in a purely versatile package. Any single surfer can ride the Boss Up in a variety of sizes. Dan Mann has been enjoying both the 6'8\" and the 7'0\", while Kelly, Shane Dorian and Kevin Schulz have stayed on the 6'8\", and Michel has been riding the 6'10\". We recommend riding this around 13 liters more in volume than your standard shortboard. The increased volume means paddle power is incredible, but doesn't compromise performance. Perfect for everyone from beginner to advanced surfers!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat\u003c\/strong\u003e - Meet Kelly Slater's first-ever performance midlength, the Boss Up. The Boss Up is the bigger brother of the S Boss. This utility midlength is the most well-rounded and versatile shape in the Slater Designs range, designed by Dan Mann.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhen \u003c\/strong\u003e- The shape was designed to work well in both weak waves as well as heavier conditions - it can cruise across flat wave faces while also shoot through cavernous overhead tubes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'2\" \/ FUTURES","offer_id":47509470838836,"sku":"112490","price":1255.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/SD_BossUp_Volcanic_F.webp?v=1770911635"},{"product_id":"firewire-boss-up-surfboard-69","title":"Firewire Boss Up Surfboard 6'8\"","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003eDimensions: 6'8\" x 20 1\/4 x 2 7\/8 x 40.8L\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWho \u003c\/strong\u003e- The Firewire Boss Up is the board you would travel with if you could only bring one board with you. Your one board quiver with maximum performance in a purely versatile package. Any single surfer can ride the Boss Up in a variety of sizes. Dan Mann has been enjoying both the 6'8\" and the 7'0\", while Kelly, Shane Dorian and Kevin Schulz have stayed on the 6'8\", and Michel has been riding the 6'10\". We recommend riding this around 13 liters more in volume than your standard shortboard. The increased volume means paddle power is incredible, but doesn't compromise performance. Perfect for everyone from beginner to advanced surfers!\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat\u003c\/strong\u003e - Meet Kelly Slater's first-ever performance midlength, the Boss Up. The Boss Up is the bigger brother of the S Boss. This utility midlength is the most well-rounded and versatile shape in the Slater Designs range, designed by Dan Mann.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhen \u003c\/strong\u003e- The shape was designed to work well in both weak waves as well as heavier conditions - it can cruise across flat wave faces while also shoot through cavernous overhead tubes.\u003c\/span\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"6'8\" \/ FUTURES","offer_id":47509501706292,"sku":"16147","price":1125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/SD_BossUp_Volcanic_F.webp?v=1770911635"},{"product_id":"firewire-taylor-jensen-pro-mid-surfboard-79","title":"Firewire Taylor Jensen Pro Mid Surfboard 7'8","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 7'8 x 22 1\/4 x 2 5\/8 x 51.2L\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing the Taylor Jensen Pro Mid, a shape designed by Dan Mann \u0026amp; Taylor Jensen. The TJ Pro Mid is a fast-paddling, easy-riding performance midlength designed for all skill levels, based on his TJ Pro performance longboard model. Whether your looking to step down off a longboard or step up into more volume for smaller days, the TJ Pro Mid is a versatile performance shape that has something for everyone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe TJ Pro Mid has a flat rocker profile with slight kick at the tip, allowing faster paddling power and steeper drops. The relatively flat bottom up front blends into a double concave under your feet and the rails transition from neutral round forward to a tucked hard edge through the tail. That combination leaves you with a feeling of improved stability, enhanced control and effortless performance. Drive through turns and float over flat sections without a second thought - you haven't felt on-rail drive until you've ridden a board 7 foot or over.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBuilt with 5 fin boxes, this board has the versatility to be ridden as a Two Plus One, Quad or Single fin, giving you the plenty of options to set up your board for the conditions on the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePair with our all-new Firewire Velox Fin Set as a Quad for best performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'8\" \/ Futures","offer_id":47509505212468,"sku":"112498","price":1255.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Pro_Mid_F.webp?v=1753894489"},{"product_id":"firewire-taylor-jensen-pro-mid-surfboard-75","title":"Firewire Taylor Jensen Pro Mid Surfboard 7'4","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 7'8 x 21 7\/8 x 2 5\/8 x 48L\u003cbr\u003e\u003cbr\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIntroducing the Taylor Jensen Pro Mid, a shape designed by Dan Mann \u0026amp; Taylor Jensen. The TJ Pro Mid is a fast-paddling, easy-riding performance midlength designed for all skill levels, based on his TJ Pro performance longboard model. Whether your looking to step down off a longboard or step up into more volume for smaller days, the TJ Pro Mid is a versatile performance shape that has something for everyone.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe TJ Pro Mid has a flat rocker profile with slight kick at the tip, allowing faster paddling power and steeper drops. The relatively flat bottom up front blends into a double concave under your feet and the rails transition from neutral round forward to a tucked hard edge through the tail. That combination leaves you with a feeling of improved stability, enhanced control and effortless performance. Drive through turns and float over flat sections without a second thought - you haven't felt on-rail drive until you've ridden a board 7 foot or over.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eBuilt with 5 fin boxes, this board has the versatility to be ridden as a Two Plus One, Quad or Single fin, giving you the plenty of options to set up your board for the conditions on the day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003ePair with our all-new Firewire Velox Fin Set as a Quad for best performance.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'4\" \/ Futures","offer_id":47509516681268,"sku":"112497","price":1255.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Pro_Mid_F.webp?v=1753894489"},{"product_id":"firewire-seaside-510-surfboard-1","title":"Firewire Seaside 5'10\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 5'10\" x 22 5\/8 x 2 11\/16 x 39.4L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRob Machado on the Seaside, \"just evolving the Go Fish to something new, really. The Go Fish goes fast and feels skatey and loose and I love it, and riding it for a couple years made me want to feel more high performance - more carves, tighter turns. So the Seaside is about refining… less area in the tail, narrowing the tips of the swallow, creating more curve and narrowing the nose. All elements for ripping while the Go Fish stays cruisey and fun.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Seaside is quad only, why?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"I decided that if i was going to make a quad I would make a quad that’s strictly a quad ... Design the concaves and bottom contours around that. I actually redesigned my entire concave setup that I’ve been using on the Moonbeam and Go Fish, and did it with the quad setup in mind so that it all works together.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy name this shape after your home break, Seaside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"Naming surfboards might be the hardest thing to do on the planet [laughing]. It’s just the perfect little stick when I surf my home spot, Seaside.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy is the Seaside built in Helium?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"The first one I made for Tahiti was LFT and I was riding it in 6 foot tubes. But most everyone surfs a shape like the Seaside at beach breaks and little point breaks, so we made it in Helium because it’s really light, very responsive, really flexy with a softer feel and very durable. It’s the best option for a shape like the Seaside in smaller, weaker waves, I think.\"\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'10\"","offer_id":47509543518260,"sku":"112493","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Seaside_5_11_F.webp?v=1753894944"},{"product_id":"firewire-taylor-jensen-hull-rider-93-surfboard","title":"Firewire Taylor Jensen Hull Rider 9'3 Surfboard","description":"\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eDimensions: 9'3\" x 23 1\/4 x 3 1\/8 x 77.4L\u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eEasy to ride, easy to paddle, and super fun. The TJ Hull Rider is an all-around longboard with incredible stability and a gentle hull bottom. The shape features a teardrop concave cut into the nose for added lift while nose riding and less swing weight through turns. Its flatter entry rocker means paddling power is maximized, letting you glide into waves from way out the back. The board's rocker provides fast, effortless high line speed down the line combined with the gentle hull bottom, you feel connected and in control of everything. The shape's downturned rail and hard edge add to the speed and performance, allowing you to roll that hull over onto a hard rail with a smooth gliding feel. The TJ Hull Rider is all about the the sensation the board gives you under your feet, and this board lets you do the type of surfing that just feels good.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Firewire","offers":[{"title":"9'3\"","offer_id":47509564325940,"sku":"112477","price":1390.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/TJ_Hull_Rider_D_9-6_F.webp?v=1752597782"},{"product_id":"firewire-machado-cado-surfboard-514","title":"Firewire Machado Cado Surfboard 5'11\"","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 5'11\" x 21 5\/8\" x 2 11\/16\" 38.7L\u003c\/strong\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003eMeet your new favorite summertime shape, designed by Rob Machado inspired by the outline of an avocado mixed with the DNA of a fish and the performance of a shortboard. Experience the joy of catching waves you'd previously not even consider trying to catch on the Machadocado with ease, this is Rob's most versatile squash tail yet. Whether you're an experienced surfer or just beginning, this shape will be your best friend on smaller days.\u003c\/p\u003e\n\u003cp\u003eDesigned by the California-based style icon, this board embodies Rob's extensive experience and passion for small wave surfing in California. The Machadocado is slightly wider and thicker than your standard shortboard, providing excellent stability and grovel-ability, while it's thinned out tail provides plenty of control and hold in rounder, more powerful waves. It's volume distribution favors fast wraps and quick speed generation in waves knee-high to overhead. The Thruster fin configuration allows you to ride as a Twin, a Twin with a trailer, or a Thruster, depending on your desired feeling.\u003c\/p\u003e\n\u003cp\u003eRecommended with the Machado 2 + 1 Fin Set for the best experience. This fin template was designed specifically for the Machadocado to enable tight turns and extreme control.\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"5'11\" \/ FUTURES","offer_id":47584822067252,"sku":"112698","price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/MachadoCado_F.webp?v=1753894617"},{"product_id":"firewire-seaside-61-surfboard","title":"Firewire Seaside 6'1\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 6'1\" x 22 15\/16\" x 3\" x 46.5L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRob Machado on the Seaside, \"just evolving the Go Fish to something new, really. The Go Fish goes fast and feels skatey and loose and I love it, and riding it for a couple years made me want to feel more high performance - more carves, tighter turns. So the Seaside is about refining… less area in the tail, narrowing the tips of the swallow, creating more curve and narrowing the nose. All elements for ripping while the Go Fish stays cruisey and fun.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Seaside is quad only, why?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"I decided that if i was going to make a quad I would make a quad that’s strictly a quad ... Design the concaves and bottom contours around that. I actually redesigned my entire concave setup that I’ve been using on the Moonbeam and Go Fish, and did it with the quad setup in mind so that it all works together.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy name this shape after your home break, Seaside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"Naming surfboards might be the hardest thing to do on the planet [laughing]. It’s just the perfect little stick when I surf my home spot, Seaside.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy is the Seaside built in Helium?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"The first one I made for Tahiti was LFT and I was riding it in 6 foot tubes. But most everyone surfs a shape like the Seaside at beach breaks and little point breaks, so we made it in Helium because it’s really light, very responsive, really flexy with a softer feel and very durable. It’s the best option for a shape like the Seaside in smaller, weaker waves, I think.\"\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'1\"","offer_id":47584826589236,"sku":"112704","price":1125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Seaside_5_11_F.webp?v=1753894944"},{"product_id":"firewire-seaside-57-surfboard-1","title":"Firewire Seaside 5'7\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 5'7\" x 21 5\/8\" x 2  1\/2\" x 33.6L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRob Machado on the Seaside, \"just evolving the Go Fish to something new, really. The Go Fish goes fast and feels skatey and loose and I love it, and riding it for a couple years made me want to feel more high performance - more carves, tighter turns. So the Seaside is about refining… less area in the tail, narrowing the tips of the swallow, creating more curve and narrowing the nose. All elements for ripping while the Go Fish stays cruisey and fun.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Seaside is quad only, why?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"I decided that if i was going to make a quad I would make a quad that’s strictly a quad ... Design the concaves and bottom contours around that. I actually redesigned my entire concave setup that I’ve been using on the Moonbeam and Go Fish, and did it with the quad setup in mind so that it all works together.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy name this shape after your home break, Seaside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"Naming surfboards might be the hardest thing to do on the planet [laughing]. It’s just the perfect little stick when I surf my home spot, Seaside.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy is the Seaside built in Helium?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"The first one I made for Tahiti was LFT and I was riding it in 6 foot tubes. But most everyone surfs a shape like the Seaside at beach breaks and little point breaks, so we made it in Helium because it’s really light, very responsive, really flexy with a softer feel and very durable. It’s the best option for a shape like the Seaside in smaller, weaker waves, I think.\"\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 5'7\"","offer_id":47584827408436,"sku":"112703","price":995.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Seaside_5_11_F.webp?v=1753894944"},{"product_id":"firewire-seaside-61-surfboard-1","title":"Firewire Seaside 6'1\" Surfboard","description":"\u003cp data-mce-fragment=\"1\"\u003e\u003cstrong\u003e\u003cspan data-mce-fragment=\"1\"\u003eDimensions: 6'1\" x 22 15\/16\" x 3\" x 46.5L\u003c\/span\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRob Machado on the Seaside, \"just evolving the Go Fish to something new, really. The Go Fish goes fast and feels skatey and loose and I love it, and riding it for a couple years made me want to feel more high performance - more carves, tighter turns. So the Seaside is about refining… less area in the tail, narrowing the tips of the swallow, creating more curve and narrowing the nose. All elements for ripping while the Go Fish stays cruisey and fun.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe Seaside is quad only, why?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"I decided that if i was going to make a quad I would make a quad that’s strictly a quad ... Design the concaves and bottom contours around that. I actually redesigned my entire concave setup that I’ve been using on the Moonbeam and Go Fish, and did it with the quad setup in mind so that it all works together.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy name this shape after your home break, Seaside?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"Naming surfboards might be the hardest thing to do on the planet [laughing]. It’s just the perfect little stick when I surf my home spot, Seaside.\"\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy is the Seaside built in Helium?\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\"The first one I made for Tahiti was LFT and I was riding it in 6 foot tubes. But most everyone surfs a shape like the Seaside at beach breaks and little point breaks, so we made it in Helium because it’s really light, very responsive, really flexy with a softer feel and very durable. It’s the best option for a shape like the Seaside in smaller, weaker waves, I think.\"\u003c\/p\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'1\"","offer_id":47584832225332,"sku":"112704","price":1125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Seaside_5_11_F.webp?v=1753894944"},{"product_id":"firewire-dominator-pro-66-surfboard","title":"Firewire Dominator Pro 6'6\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 6'6\" x 20 5\/8 x 2 7\/8 x 41.6L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'6\"","offer_id":47587789045812,"sku":"112630","price":915.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-dominator-pro-64-surfboard","title":"Firewire Dominator Pro 6'4\" Surfboard","description":"\u003cdiv class=\"ewa-rteLine\"\u003e\n\u003cstrong\u003eDimensions: 6'4\" x 20 1\/2 x 2 3\/4 x 38.5L  \u003c\/strong\u003e\u003cbr\u003e\u003cbr\u003eThis is the shortboard that fans of the Dominator have been asking Dan Mann to build for years, designed to go toe to toe with your favorite performance shortboard. The all-new Dominator Pro shape is designed for surfers who have either progressed their skill set and want a more performance version of the Dominator 2.0, or just want a more refined version of the Dominator 2.0 for surf trips, or good days at home.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe rocker on the Dominator Pro is true to the style of rocker on the original Dominator, but with a moderate increase in curve from nose to tail.The bottom contour's concave configuration is a near match of the Dominator 2.0’s concave, with slightly more single concave under the front foot in the Dominator Pro, flowing into a double barrel concave through the fins that transitions to a vee out the tip of the tail. \u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003eThe Dominator Pro is a true performance all rounder suited to waves thigh high and above, all the way up into overhead and hollow surf, but does work well in a variety of conditions. It really comes alive in the chest-high and above range, and wants to sit tight in the pocket and be in punchy waves with some curve to them.\u003c\/div\u003e\n\u003cdiv class=\"ewa-rteLine\"\u003ePair the Firewire Velox Fin Set for the best performance - many of our riders love it as a Thruster, Dan prefers the Quad configuration.  \u003c\/div\u003e","brand":"Firewire","offers":[{"title":"FUTURES \/ 6'4\"","offer_id":47587790028852,"sku":"112692","price":890.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/DomPro_F.webp?v=1754081135"},{"product_id":"firewire-xtra-cado-70-surfboard","title":"Firewire Xtra Cado 7'0\" Surfboard","description":"\u003cp\u003e\u003cstrong\u003eDimensions: 7'0\" x 21 1\/2 x 2 5\/8 x 44.4L\u003cbr\u003e\u003cbr\u003eWho?\u003c\/strong\u003e\u003cbr\u003eThe\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eXtra Cado\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eis for surfers drawn to the midlength space—those who want an easy, flowing ride without the effort of a high-performance shortboard. Ideal for anyone looking to glide, draw longer turns, and simplify their session, it suits a wide range of surfers thanks to its added foam and user-friendly feel.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat?\u003c\/strong\u003e\u003cbr\u003eA midlength evolution of the Machadocado, the Xtra Cado blends shortboard responsiveness with midlength glide. Designed by\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eRob Machado\u003c\/strong\u003e, it features a clean, balanced outline with a semi-rounded nose and smooth squash tail. A deep single concave transitions into a double concave with rail panels for smoother, more forgiving rail-to-rail transitions. Built with five fin boxes, it allows for multiple setups—Quad, Twin, or Thruster—giving you total freedom to tune the ride.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhen?\u003c\/strong\u003e\u003cbr\u003ePerfect for days when you don’t feel like pushing hard or when the waves lack punch. The Xtra Cado excels in clean, smaller surf where glide and flow matter most, but can be adapted for a range of conditions depending on your fin setup. It’s the go-to for relaxed sessions, easy wave-catching, and drawing out smooth, stylish lines.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e","brand":"Firewire","offers":[{"title":"7'0\" \/ FUTURES","offer_id":47610327433268,"sku":"113442","price":1125.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0284\/5442\/0532\/files\/Xtra_Cado_Helium_D0000.png?v=1774300017"}],"url":"https:\/\/southcoast.com\/collections\/firewire\/surfboards.oembed?page=2","provider":"South Coast Surf Shops Online","version":"1.0","type":"link"}